The Idea

American voter participation among 18-30 year olds has historically been low. The voting process can feel intimidating, cumbersome, and difficult for new voters. Campaign Director was designed to enable engaged voters to more easily help their friends get to the polls.

The Result

As Midwest Design Lab’s long-term social impact project, we designed a mobile app to meet younger voters where they already are–on their phones. Campaign Director makes it easy for users keep friends accountable and make sure that we all vote.

The Process

  • Wireframing
  • Graphic Design
  • Marketing Website
  • App Design
  • App Development
  • Photography
  • Marketing & Advertising
  • Social Media Management

Use Campaign Director to remind your family and friends to vote

Voting is a fundamental part of a healthy democracy. Campaign Director helps remind you to vote, and the app makes it easy for you to remind your friends to do the same. Download the app at

Interested in working with us?